Continente

A Bold Visual Identity for a Borderless Creative World

We embarked on a thrilling project with two close friends of the studio, @g_gallardo_k and @duvanduquev, both passionate film directors dedicated to the audiovisual industry. George, who had lived and worked in the United States for years, shared a profound insight: everyone holds equal value regardless of location, and carving out a place in the industry is crucial. He emphasized the misconception of the United States being referred to as “America,” advocating for a borderless, creative world. From this vision, “Continente” was born.
Inspired by the armadillo’s journey during the Great American Biotic Interchange, our brand story aligns with Continente’s vision. Just as the armadillo colonized new territories, Latin creatives conquer new horizons. This powerful narrative fueled our creation of a bold visual identity for @continentepictures, a hub for innovative audiovisual projects that welcomes all talents.

We crafted a striking and bold visual identity that mirrors the journey and spirit of Latin creatives breaking new ground in the audiovisual industry.

Despite being new to the market, Continente Pictures has already captivated renowned music bands like Måneskin, The Plot In You, and Chelsea Wolfe, directing and producing impressive audiovisual pieces.